The Birth of a Business

Presley wants to earn money to buy a snowmobile. Last week she asked me if I would help her start a business because she is only 13 years old and can’t get a job. Today we worked on that. We honed a concept, named it, wrote a tag line, outlined a business, wrote a proposal to help with distribution and funding. We also started at the very early stages of a branding plan. Presley picked some working colors and is going to design her own logo. Our “business parties” and “branding projects” have given her confidence and an understanding of some of the fundamentals. This will be fun!